Clients- Sometimes you love them. Sometimes , not so much. We have all dealt with difficult clients before. Since, as a designer, you are sure to encounter clients that will test your patience. Whether you are doing it solo as a freelance designer, or run your own design studio, your chances of success are pretty slim unless you learn to manage client relationship properly.
If you are a designer and you prefer the design have certain elements, while the clients prefer it does not, compromise is indeed inevitable. When you make compromise to satisfy your client’s demands, are you compromising your integrity? No, one has to find the middle ground where you can project your creative ideas and designs by keeping in mind the client’s needs and concept.
Do not take it personally
If your client gives his own inputs in your designs, do not take it personally. The concepts and ideas are the imagination of a creative mind, and your client also has the right to give inputs as well as suggestions. Having a positive attitude towards your client’s comments is important to approach the negotiation as an opportunity to learn and achieve a win-win outcome.
Be on the same page
The first step is to understand your client’s needs, requirements, goals and objectives. To stay on the same page, take notes to solidify your understanding of what clients need. Once you and your client are on the same page, there are less chances of compromise.
Always be open to change
When it comes to making changes in your project or design, do not be rigid. Keep your project fluid so that new ideas or last minute changes can be introduced. Keep them in loop by sending a quick email to update them with any new changes and feedback.
Client is the boss
As a designer, you need to understand that it is the client’s money and the client’s project, so it is reasonable for the client to expect that are going to give them what they ask for. Learn how to explain and justify your design ideas and listen to their inputs.